September 18, 2014

Celebrating 30th year of Che Sguardo

On September 18, Che Sguardo, a high end make-up studio and spa in Chicago, celebrated their 30 year anniversary.  The owner, Kathy Schmalen-Abenne is a Miss Illinois winner and Miss USA semi-finalist.  

Kathy established Che Sguardo makeupstudio in 1984 with a focus on serving the commercial beauty industry, but also anyone who is passionate about healthy and vibrant living, a vision we also share.

Congratulation on 30 years of excellence.


Che Squardo

161 W. Illinois Chicago 60654


June 06, 2014

AspireLIFE is now available at Ordway Drug Store in Monterey


 AspireLIFE is now currently available at ORDWAY in downtown Monterey. Ordway is the kind of local, independent business that provides exceptional customer service and value that we are proud to be associated with.

Ordway is Central California’s oldest and largest independent pharmacy, located in downtown Monterey since 1904.  For five generations, Ordway has provided the central coast community with the best in pharmaceutical and wellness products, services and expertise.

They provide on-site specialized services such as compounding and medicine preparation, with pharmacists on duty 365 days so your prescriptions get filled when you need them.

The entire line of AspireLIFE products are now available at Ordway which is located at the intersection of Alvarado and Pearl Streets in downtown Monterey. 


May 15, 2014

AspireLIFE's May Facebook Offer

Take advantage of our May special for Facebook fans only - spoil yourself and spend $50 or more on AspireLIFE
products and save $5 with code FBFAN1.




May 06, 2014

For Mother's Day

Celebrate Mom with AspireLIFE - 10% off all products

Enjoy Free Shipping & Gift Wrapping

Enter Discount Code: MOM

Give the gift of AspireLIFE this Mother's Day. Enjoy free shipping and grift wrapping with the purchase of any of our AspireLIFE products.

Come visit our website: AspireLIFE

April 29, 2014

January 01, 2014

Happy New Year

"Enjoy the little things, for one day you may look back and realize they were the big things."

- Robert Brault

At this time of the year I reflect on my life and always feel a sense of gratefulness and appreciation for life, for many opportunities and great experiences, and for my family and friends. My most cherished moments in life are those spent in the company of friends and loved ones, running through my neighborhood in the pre-dawn darkness, hiking the Big Sur trails, adventuring in far away places, discovering a great book, and in trying to make a positive difference in people's lives.

All the best to you and your loved ones,


Clyde R Ross


Carmel, CA

(831) 595 2227

December 27, 2013

AspireLIFE is for Wellness - 2014

Seek Optimal Health, Fitness, and Wellbeing in the New Year.

December, 2013: In Almaty Kazakhstan in front of the Zenkov's Cathedral (built in 1907)

On Monday, December 16, 2013 I returned to Carmel, California after a long, grueling 24-hour flight from Almaty, Kazakhstan. That evening, while in bed, my lower back went into incredibly painful spasms which continued, on and off, for almost 3 weeks. During that time, doing even simple things became difficult and the quality of my life declined dramatically.

This is another example of the importance of staying healthy and fit. Illness, physical aches and pains, excessive stress, and fatigue can wreck havoc on the quality of our lives.

On the other hand, feeling strong and fit, being pain free, having the energy and desire to lead an active and interesting life all help to improve the quality of life. At AspireLIFE, we believe that skin care and beauty are best done in a holistic context that includes good diet, exercise, stress relief, and adequate rest. Skin is the largest organ in our body. When our bodies are healthy, our skin will look its best. Furthermore, life is always more meaningful when we are living for ideas and goals that inspired us in some significant way.

In addition to using good skin care products, to optimize health, wellbeing, and outward appearance, it is essential to do the following:

  • Eat to maximize health and maintain high energy levels
  • Exercise regularly to improve fitness and wellness
  • Maintain a healthy and comfortable body weight
  • Develop strategies to address negative stress
  • Maintain a healthy outlook for life
  • Ensure your body acquires enough rest and sleep
  • Live each day with gratitude knowing life is an opportunity
  • Follow your inspiration: make life count

We are all in this journey together. Let's commit to making each day in 2014 count: to live it to the utmost, to treasure it and not waste it, to learn through it, to support those we care about as best we can, and to grow and seek fulfillment in our lives.

Only one day, this day, counts; there are no rare and perfect tomorrows. Let's make the most of this day, and then, one by one, every other day that comes our way...


With appreciation,


Clyde R Ross, Jr.


Carmel, California


February 01, 2013

February 2013 Newsletter AspireLIFE

Skin Hydration Prevents Aging in the Skin

Dry Skin Blog

One of the most important elements in keeping skin healthy and beautiful is moisture

nt. Without moisture in the skin, the outer skin barrier breaks down and cannot protect the skin from infection and damage. It is, therefore, important to hydrate the skin both from the inside-out and the outside-in.


There are Seven Major Causes of Skin Dryness:

Dry Air. Low humidity forces the skin to look for sources of hydration, which leads to dry skin patches. Dry air can, therefore, suck the moisture out of skin and cause skin damage and age markers

Sun Exposure. Sun exposure reduces skin moisture, which can break down collagen and elastin and cause the skin to become rough, dry, flaky, wrinkly, and red and uneven in skin tone.

Harsh Cleansing Products or Overwashing. Harsh cleaning products or overwashing can strip away natur

al skin oils and moisture the skin needs to stay healthy and beautiful. It’s always best to use a mild cleanser, without harmful surfactants (such as Sodium Lauryl Sulfate) or alcohols, which will diminish skin hydration and health.

Environmental Pollution Exposure. Pollution is one of the main sources of skin damage because toxins in the air cause skin to dry and age prematurely, especially on the face, neck and hands. Free radicals can dry skin, deplete oxygen in skin cells, and decrease collagen production, which leads to wrinkles, fine lines and rough, dry patches.

Harmful Skin Care Ingredients. As hard as it is to believe, most skin care and cosmetic products contain ingredients that actually dry skin leaving it flaky and unattractive. Alphahydroxy acids (AHAs), glycolic and salicylic acids, retinol, alcohols and many other products can dry skin and cause skin damage and age markers.

Harmful Habit. There is no more harmful habit that dries and damages skin than smoking. Smoking causes wrinkles by narrowing blood vessels in your skin, which impairs blood flow to your skin and depletes oxygen and other nutrients.

The Aging Process. As we age our skin’s ability to retain moisture diminishes. As water in skin cells decline with age, skin becomes dryer, more susceptible to inflammation and free radicals which age skin. Inflammation and free radicals aid in reducing the skin’s ability to retain water.

Why AspireLIFE?

AspireLIFE’s Essential Essence uses the highest quality active ingredients to help moisturize skin from the outside-is and from the inside-out.

Some of our key ingredients that help in the hydration process is a “smart” Vitamin E that is natural and plant derived with extremely high purity, a rosemary extract that increases lipid production and hydration from the inside out and rebuilds the skin’s outer barrier, a pharmaceutical grade (a quality level that is higher than that designated for skin care products) Sodium Hyaluronate (HA) that functions to hydrate the skin, holding onto water and supporting all that makes the face plump and voluptuous.

We also use Watermelon Rind Extract (Citrulline), Pyrus Malus (Apple) Extract, and Lens Esculenta (Lentil) Fruit Extract to hydrate the skin. Watermelon rind is one of nature’s few materials to contain citrulline. Citrulline is essential to the functioning of filaggrin, which forms a critical part of the skin’s own water based moisturizing complex. The Lens Esculenta Extract contains Viatmin B5 and trisaccharides. The Apple Extract is a source of polysaccharides, sodium lactate, and sodium PCA.

Finally, we use a non-bovine Squalane that is a natural emollient without greasy feel, helps skin replaced lost oils, and increases skin respiration and prevents water loss.

Our key ingredients are the among the most tested moisturizers in the cosmetic industry. They work from within the skin and from the outside. They work immediately and work longer term.

Our Essential Essence also contains an ingredient, Wakame Extract, which helps to ward off the effects of environmental pollutions in the air. We use powerful, proven, and safe anti-inflammatory ingredients to soothe and calm skin, prevent irritation, and reddening: Algae Extract, Mugwort Extract, Licorice Extract.

Finally, our product is completely safe. Not one ingredient is a potential irritant, even the ingredients in our preservative system.

With appreciation,


Clyde R Ross, Jr.



Carmel, California



March 13, 2012

Who is AspireLIFE

AspireLIFE Stands for: 


      • Authenticity (be yourself)
      • Continual Growth (leads to fulfillment)
      • Simplicity (removal of the clutter)
      • Purpose and Passion (be inspired)
      • Discipline (to stay on the right path)


Our hope is to revolutionize the way people view and approach skin care. We believe this begins by absorbing some or all of what we refer to as," The Seven Steps to Natural Beauty And Optimal Health", which include:
  • Healthy Diet
  • Drink lots of Water
  • Exercise regularly
  • Skin protection
  • Skin Hydration
  • Skin Nourishment
  • Strive to be happy 

In essence, AspireLIFE does not stand for cosmetic industry practices of:

  • Overpricing
  • Over-promising
  • Under-delivering
  • Inauthenticity
  • Indifference
  • The status quo
  • Unrealistic, expensive celebrity advertising

With our flagship product, Essential Essence, our hope was to offer one cost-effective, essential daily product. With this the skin care regimen is simplified to allow for more time and resources to get the most out of life. Moreover, AspireLIFE’s Essential Essence is so effective that one can confidently eliminate make-up applications completely and look beautiful naturally.